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AmpliPQ™

AmpliPQ™ offers a modern twist on a proven preservative

AmpliPQ™ is an optimized preservation system that combines sodium benzoate with a unique pH adjuvant, enabling the expansion of microbial protection from pH 3.5 up to pH 8.5 for an innovative, cost-effective solution.

This water-soluble system offers broad-spectrum efficacy and formulation versatility, making it ideal for modern beauty and personal care formulations.

AmpliPQ™ is clinically tested, dermatologist tested, and non-irritating.

AmpliPQ™ is compliant with leading retailers' clean programs, including

Clean Beauty at Walmart

Target Clean

& more

Conscious Beauty at Ulta

  • Rinse-off and leave-on hair care products

    Get more out of sodium benzoate

    AmpliPQ™ enhances the antimicrobial activity of sodium benzoate at low pH, enabling lower use levels and more competitive economics. While also enabling the antimicrobial effectiveness of sodium benzoate up to pH 8.5.

  • Skin care serums

    A fresh alternative to phenoxyethanol

    AmpliPQ™ is a phenoxyethanol alternative that empowers formulators to use sodium benzoate to meet clean standards and transition to a phenoxyethanol-free formulation.

  • shampoo and rinse off products

    Easy Formulation across BPC applications

    Odorless and colorless in formulation, AmpliPQ™ is compatible with fragrance, color, etc. seamlessly integrating into rinse-off and leave-on formulas.

  • clean beauty skin care products

    Regulatory, retailer, and consumer friendly

    AmpliPQ™ is compliant with US and EU regulations and meets most clean beauty and retailer standards. AmpliPQ™ is free from isothiazolinones, phenoxyethanol, parabens, and formaldehyde donors.

Want to learn more? Join one of our exclusive mini webinars.

20 minutes (or less). Big Insights. Zero Fluff.

We’re hosting a series of fast-paced, expert-led webinars—each under 20 minutes—for formulators and brands interested in unlocking the full potential of sodium benzoate with AmpliPQ™. Seats are limited!

Click to register. For any questions, reach out at sales@curieco.com.

October 21, 2025 @ 9 AM ET
November 11, 2025 @ 10 AM ET
October 22, 2025 @ 2 PM ET
November 12, 2025 @ 2 PM ET

Press & News

  • washing face with clean beauty products

    Curie Co Launches AmpliPQ™: A Modern Preservation System That Redefines the Limits of Sodium Benzoate

    AmpliPQ™ is a next-generation preservation system that redefines sodium benzoate’s capabilities. By pairing it with a proprietary pH adjuvant, AmpliPQ™ extends broad-spectrum antimicrobial protection up to pH 8.5. Water-soluble, odorless, and clean beauty-compliant, it’s ideal for rinse-off and leave-on formulations seeking a phenoxyethanol-free alternative.